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Toto Wolff Preparing to Sell Stake Pricing Mercedes F1 at £4.6 Billion

Toto Wolff with Mercedes F1 team
Team Principal Wolff has guided the Mercedes team to record-breaking success in F1

Toto Wolff is engaged in advanced talks to sell part of his shareholding in the Mercedes F1 outfit.

The deal estimates Mercedes at £4.6 billion – a record for a Formula 1 squad – after McLaren were valued at £3.5 billion in an adjustment to corporate structure last September.

Wolff, who owns one-third of Mercedes F1, plans to divest a shareholding approximately 5%.

The 53-year-old would stay on as team boss and chief executive officer if the sale goes through.

Shareholder Breakdown

The other shareholders in the team are Mercedes-Benz and chemicals giant Ineos Group, who both hold one-third of the company.

A Mercedes spokesperson stated: "We will be making no official statement on the matter. The governance of Mercedes F1 will remain unaltered, and each shareholder are fully committed to the ongoing success of Mercedes-Benz in F1."

Valuation Increase

The deal would represent a significant increase in value of Mercedes F1 since Ineos bought its share for £208m in 2022.

The rise reflects the expansion in valuations of Formula 1 outfits recently as a consequence of the growing popularity of Formula 1 around the world.

This was also seen in the success of the F1 movie featuring Hollywood star Brad Pitt, which was released in summer 2023 and has grossed over $630 million (£458 million) at the box office.

It is Pitt's most successful movie and the highest-earning sports movie ever released.

Current Performance

Mercedes are runner-up in the constructors' championship, behind McLaren, with three races left this season.

Their lead driver George Russell has secured victory in 2 of the 21 grands prix so far and is fourth in the drivers' championship behind McLaren's Lando Norris and Oscar Piastri, and Red Bull's Max Verstappen.

The team won a record eight straight constructors' championships and seven driver championships, six won by Lewis Hamilton and one for Nico Rosberg, between 2014 to 2021.

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Maurice Hobbs

A seasoned gaming analyst with over a decade of experience in reviewing online casinos and developing winning strategies for players.

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